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"Tag: Content Production: interactivity and interculturality"
CloudClass: audiovirtual communication and future of learning
Audiovisual (and later audiovirtual) communication has traditionally been considered as an alien, and even hostile, element to any learning dynamics, outside those learning experiences that, designed by teachers, excluded any possibility of co-creation by the students. This article presents the European project CloudClass: an intuitive, low-cost tool that contributes to…
Augmented screen, triple storytelling and the role of the user: a case study
The present panorama shows a society saturated with images, driven by the use of mobile devices and constant audiovisual consumption. However, no greater skills are achieved in users, but on the contrary, there is evidence of a detriment in the rate of attention and the search for a differentiating product…
CloudClass: Virtual Communication for Educational Innovation
CloudClass: Virtual Communication for Educational Innovation brings together the results of work representative of the many approaches and perspectives adopted in research on virtual communication, immersing the reader in the most innovative trends in communication applied to education. This book explores, among other issues, the following elements: analysis of the…
European Public Television’s innovation in the digital audiovisual offer: new platforms for Generation Z
The digital revolution experienced in recent years has forced television corporations to develop new strategies of content production and dissemination. The commitment to complement its main offer with other services aims to adapt television corporations to the consumption habits of new generations. In this investigation, through a quantitative exploraty-descriptive analysis…
YouTube as a press distribution channel in Spain
We are witnessing an unprecedented development of web traffic in digital native newspapers, so that we can already refer to a manifest coexistence between these media and the matrix ones. This emerging phase of the natives as reference media in the Spanish press allows us to identify a revitalization of…
Analysis Model for YouTube Channels: Application to Digital Native Media
Introduction: The participation in YouTube of an international sample of reference digital native media is analyzed based on a model proposed by the authors. Methodology: The evaluation takes into account the variables that characterize the journalistic models of content production and distribution in current convergent scenarios, such as the implementation…
Intersections between TikTok and TV: Channels and Programmes Thinking Outside the Box
The rise of the TikTok social network has caused the media to confront the younger generation. The platform, which hosts dances, challenges, and funny short videos, has unique features that force a reinvention of social networking strategies. Television has become social and has expanded to new platforms, while young people…
Conventions and disruptions in the coverage of political events in linear and social TV. 2019 26M election night analysis
Through a mixed method, the linear (live), social (social media) and audience participation (live-tweeting) offer during the special information program of March, 26th 2019 electoral night in La 1 of TVE and La sexta is analysed. We had the hypothesis that television consumption has changed with the competition of VoD-OTT…
Perceived Effectiveness of Established and Innovative Media Accountability Instruments in Spain. Comparative Analysis in Andalusia, Euskadi, Catalonia, Galicia, Madrid and Valencia
The perceived effectiveness of established and innovative media accountability instruments is analyzed in Andalusia, Euskadi, Catalonia, Galicia, Madrid and Valencia, and by means of a survey conducted among journalists, focus groups with media consumers in each community, and in-depth interviews with experts. Some differences are observed across professionals, citizens and…
Found in Translation: Film Festivals, Documentary and the Preservation of Linguistic Diversity
Written by Antía López Gómez, Aida Vallejo, Mª Soliña Barreiro and Amanda Paz Alencar, this chapter argues that research about minority-language films can be highly enriched if focused on the documentary genre. In opposition to the artificial imposition of dubbing practices, documentary films favour subtitling practices, providing the means for…
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