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O encaixe da ‘Tripla A’ na ‘Tripla C’ do novo consumo televisivo

Why? It is the fundamental question, the basic question on which the positioning of television products should be focused in the new consumption scenario.

Author: Ana Isabel Rodríguez Vázquez Year: 2012Titulo: O encaixe da ‘Tripla A’ na ‘Tripla C’ do novo consumo televisivo Category: Scientific article Title magazine/book: Papeis da Academia (Academia Galega do Audiovisual)Beginning page: 104Ending page: 108City: A CoruñaEditorial: Academia Galega do Audiovisual
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